Documentation Index
Fetch the complete documentation index at: https://fromhazel.ai/docs/llms.txt
Use this file to discover all available pages before exploring further.
Overview
Bring your Snapchat Ads data into Hazel to track campaign performance alongside your other paid channels. See spend, engagement, and how Snapchat fits into your overall media mix.What Hazel pulls
Once you connect Snapchat Ads, Hazel has access to:- Campaigns, ad squads, and ads — your full account structure with status and settings
- Spend — daily spend at the campaign level
- Engagement metrics — impressions and clicks
- Device breakdowns — how your ads perform across different mobile devices
How to connect
Find Snapchat Ads in the Hazel marketplace and click the + button. You’ll sign in through Snapchat in a popup window to authorize the connection. What you’ll need: A Snapchat Business Account with access to your ad campaigns.Example questions you can ask
Once your Snapchat Ads data is connected, try questions like these:- “How much are we spending on Snapchat vs other channels?”
- “What’s our Snapchat CPC this month?”
- “Show me our top Snapchat campaigns by impressions”
- “How has our Snapchat spend trended over the last quarter?”
- “Compare Snapchat vs TikTok ad performance”
Good to know
- Pair with your other ad platforms (Meta, Google, TikTok, Pinterest) to see where Snapchat fits in your full paid media mix.
- Your data refreshes automatically.