Overview
Loop Returns helps brands turn returns into exchanges and retain more revenue. Connect it to Hazel to analyze your return trends — why customers return products, how often they exchange vs refund, and which products have the highest return rates.What Hazel pulls
Once you connect Loop Returns, Hazel has access to:- Returns — every return with status, outcome, and timeline
- Exchanges — when customers swap for a different product instead of refunding
- Return line items — which specific products are being returned and why
- Return shipments — shipping and tracking data for returned items
- Return outcomes — whether each return resulted in a refund, exchange, or store credit
How to connect
Find Loop Returns in the Hazel marketplace and click the + button. You’ll need to paste your Loop Returns API key. What you’ll need: Your Loop Returns API key, found in your Loop admin settings.Example questions you can ask
Once your Loop Returns data is connected, try questions like these:- “What’s our return rate this month?”
- “What are the top reasons customers return products?”
- “What percentage of returns are exchanges vs refunds?”
- “Which return reasons are driving the most refunds?”
- “How much revenue are we retaining through exchanges and store credit?”
- “Show me return trends over the last 90 days”
Good to know
- Exchange vs refund rate is one of the most valuable metrics here — it tells you how much revenue you’re saving through Loop’s exchange flow.
- Loop Returns tracks Shopify returns only — Amazon FBA returns are tracked separately through the Amazon integration.
- Pair with Shopify to see return rates in the context of total orders and revenue.
- Your data refreshes roughly every 6 hours.