Meet Hazel, the AI coworker
for consumer brands.

Hazel helps your team uncover new revenue, catch problems early, and make smarter, faster decisions before you even know what to ask.

Thank you! We'll reach out soon.
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Chat + Research
Unified Intelligence
Always On
Adaptive Memory
Background image of person lying on green couch wearing a disco ball helmet and blue sequined pants in front of brown curtains.Chat interface analyzing monthly retention rate for marinades over six months with a bar chart indicating retention rates around 16% from May to October 2025.
Background image of a green couch with beige curtains in the background.Integration page showing primary Shopify connection as healthy with the connected account additional connections including Amazon, Facebook Ads, Nordstrom, Target, Loop, TikTok Ads, and Google Analytics 4 with their status and creation dates.
Background image of a green couch with closed brown curtains.Proactive notifications interface showing alert about AOV dropping.
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Trusted by fast-growing brands

Bogg Bag
The Nightly Rewind Gift Set by One Skin, including a purple gradient box, a white topical supplement bottle, a black round container, and a silver gua sha tool.
OneSkin
Woman wearing navy and orange TJ underwear standing beside man in navy shirt and basketball-patterned Tommy John boxer briefs holding a basketball.
Tommy John
Jordan Craig gray hoodie laid flat with a pair of gray and black athletic sneakers placed on top.
Jordan Craig
Trusted by fast-growing brands
Two white and maroon Bogg bags on grass with legs in white socks and black shoes resting nearby.
Bogg Bag
The Nightly Rewind gift set by One Skin with a gradient purple box, a white moisturizer bottle, and a facial tool.
OneSkin
Man and woman posing against a black wall in Tommy John clothes.
Tommy John
Person's arm reaching out over a dense patch of white daisies.
L Nutra
Two white and maroon Bogg tote bags on artificial turf with people wearing white socks and black shoes nearby.
Bogg Bag
The Nightly Rewind gift set box by One Skin alongside a white bottle of OS-01 Face topical supplement moisturizer.
OneSkin
Woman and man in navy blue athletic Tommy John underwear posing against a dark background, the man holding a basketball.
Tommy John
Person's arm extended over a field of white daisies.
L Nutra
Two Bogg tote bags with maroon accents placed on grass with white and red markings, next to legs wearing white socks and black loafers.
Bogg Bag
One Skin Nightly Rewind Gift Set box with a white bottle labeled OS-01 Face Topical Supplement and a metallic facial tool.
OneSkin
Matching navy and orange basketball-themed Tommy John underwear.
Tommy John
Jordan Craig product shot of grey hoodie and sneakers.
Jordan Craig
Two maroon and white Bogg tote bags on grass next to legs wearing white socks and black loafers.
Bogg Bag
The Nightly Rewind Gift Set box beside a white One Skin OS-01 Face topical supplement bottle and a metallic One Skin facial tool.
OneSkin
Tommy John
Person's arm reaching out over a field of blooming white daisies.
L Nutra
Bogg Bag
OneSkin
Tommy John
Close-up of an arm reaching out over a bed of white daisy flowers.
L Nutra

Imagine an operator who knows every number, every trend, every industry best practice, and is working 24/7.

Hazel understands your goals, your customers, and the shifts in your business, connecting dots your team doesn’t have the time or visibility to catch and bringing forward the opportunities that actually move the needle.

Go from surviving the week to accelerating growth.

Pattern of evenly spaced small light squares forming a grid on a dark background.Pattern of evenly spaced small light squares forming a grid on a dark background.
Go from this
Reactive workflows and endless data chasing
Pulling KPIs manually across 5–7 platforms every week
Spending hours assembling reports no one enjoys making
Struggling to diagnose revenue drops before they snowball
Missing retention, subscription, and channel-level issues
To this
An operating system that sees everything for you
Spots revenue drops instantly and reveals the exact cause
Flags broken flows and rising CAC with recommended fixes
Delivers weekly business reviews automatically with zero manual prep
Uncovers new revenue opportunities with clear next steps
Connects ad spend to profit and suggests budget shifts

How Hazel works

1
Connect your data
Hazel plugs into 100+ sources and instantly builds a clean, AI-ready understanding of your entire business.
2
Hazel starts immediately
The moment your data loads, Hazel begins analyzing performance, scanning for issues, and uncovering opportunities, before you even ask.
3
Ask anything, anytime
Use Quick Ask for fast answers or Deep Thinking for multi-step investigations, full plans, and strategic recommendations.
4
Get insights, forecasts, and direction on autopilot
Hazel delivers WBRs, performance breakdowns, and forward-looking guidance automatically, on demand or on a schedule.

The work that always gets pushed to “later” is now progressing on its own.

Make smarter decisions instantly

Hazel understands your business the moment your data is connected, spotting patterns and surfacing answers without the digging, guessing, or back-and-forth your team is used to.

Insights that show up before you ask

Hazel runs continuous analysis in the background, watching every signal and surfacing opportunities and risks in real time so your team is never blindsided and never waiting.

New revenue opportunities
revealed automatically

Hazel uncovers trends, behaviors, rising costs, broken flows, and hidden growth levers long before they become obvious, helping your team act faster and unlock growth instead of reacting to problems.

What successful users are saying

Smiling man in a light blue shirt and dark jeans sitting on outdoor metal stairs.

"Our team relies on Hazel to tackle complex data questions that require deep, micro-level analysis. Tasks that once took two full days now take just two hours."

Rob Varon
Vice President, Digital at Jordan Craig

Frequently Asked Questions

Does Hazel use my consumer data to train AI?

How does pricing work?

How long does it take to get started?

Get Hazel,
the AI coworker for consumer brands.

Hazel helps your team uncover new revenue, catch problems early, and make smarter, faster decisions before you even know what to ask.

Thank you! We'll reach out soon.
Oops! Something went wrong while submitting the form.
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